Beyond Meat struggles continue in US, doubles down on EU expansion
Par un écrivain mystérieux
Last updated 01 juillet 2024
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According to analysts, Beyond Meat is in ‘survival mode’, as the plant-based meat maker continues to lose share in US retail. At the same time, the company is increasing distribution across the pond, where it has observed a faster-growing market.
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://www.foodnavigator-usa.com/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_large/publications/food-beverage-nutrition/foodnavigator-usa.com/article/2022/10/02/jbs-pulls-plug-on-planterra-foods-us-plant-based-meat-operation/15814767-1-eng-GB/JBS-pulls-plug-on-Planterra-Foods-US-plant-based-meat-operation.jpg)
JBS pulls plug on Planterra Foods US plant-based meat operation
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://media.cnn.com/api/v1/images/stellar/prod/221207115240-01-beyond-meat-sales.jpg?c=original)
What's gone wrong at Beyond Meat
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://assets.bwbx.io/images/users/iqjWHBFdfxIU/iRYLV7rfSeJk/v0/-1x-1.png)
Beyond Meat (BYND) Is Set Up for Short Squeeze After Stock Surges
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://images.labusinessjournal.com/wp-content/uploads/2021/11/PG12_MFG_BEYOND_0426_Beyond-Mince.jpg)
Beyond Meat Sets Large Expansion in Europe - Los Angeles Business
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://assets.bwbx.io/images/users/iqjWHBFdfxIU/ikk.QM82uL6Y/v1/-1x-1.jpg)
Beyond Meat (BYND), Impossible Foods Burgers Are Just Another Food
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://www.washingtonpost.com/wp-apps/imrs.php?src=https://arc-anglerfish-washpost-prod-washpost.s3.amazonaws.com/public/JJGPMEVR4VXHW6GUQCC5TZE6FM.jpg&w=1440)
Plant-based meat's mistake: Focusing too much on the real thing
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://projects.apnews.com/features/2023/the-protein-problem/images/cG9zdDoxNDE5/2000.jpg)
Plant-based meats haven't converted US meat-eaters. Could new
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://www.iatp.org/sites/default/files/styles/feat/public/2021-12/IATP_Emissions-Impossible-Europe-cover-media_0.jpg?itok=X95pMAdv)
Emissions Impossible Europe
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://bloximages.chicago2.vip.townnews.com/buffalonews.com/content/tncms/assets/v3/editorial/2/28/22867074-c829-11ed-9218-db9c78757d0d/641a171ba6445.image.jpg?resize=1200%2C800)
Moog wins tax breaks for Elma expansion project
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Fake meat was touted as the 'future of food.' Why did it fail to deliver
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://www.foodnavigator-usa.com/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_large/publications/food-beverage-nutrition/foodnavigator-usa.com/article/2021/06/04/mondelez-doubles-down-on-digital-personalized-marketing-explores-expanded-channel-distribution/12539780-1-eng-GB/Mondelez-doubles-down-on-digital-personalized-marketing-explores-expanded-channel-distribution.jpg)
Mondelēz doubles down on digital & personalized marketing
![Beyond Meat struggles continue in US, doubles down on EU expansion](https://www.foodnavigator.com/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_medium/publications/food-beverage-nutrition/foodnavigator-usa.com/article/2023/08/18/beyond-meat-addresses-the-noise-around-plant-based-meat-with-there-s-goodness-here-campaign/16669976-1-eng-GB/Beyond-Meat-addresses-the-noise-around-plant-based-meat-with-There-s-Goodness-Here-campaign.jpg)
Beyond Meat struggles continue in US, doubles down on EU expansion
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