Pivotal moments are driven by data”: Christian Horner on Red Bull
Par un écrivain mystérieux
Last updated 11 juillet 2024
![Pivotal moments are driven by data”: Christian Horner on Red Bull](https://www.blackbookmotorsport.com/wp-content/uploads/2023/12/Red-Bull-F1-Oracle-Sponsorship-Data-Lead-Image.jpg)
Last season’s Formula One title battle between Lewis Hamilton and Max Verstappen not only provided plenty of on-track action, but the perfect platform to showcase a new partnership between Red Bull Racing and computer technology giant Oracle. Now a title sponsorship for 2022, Ariel Kelman, executive vice president and chief marketing officer for Oracle, and Christian Horner, team principal of Red Bull Racing, discuss the collaboration.
![Pivotal moments are driven by data”: Christian Horner on Red Bull](https://www.ns-businesshub.com/wp-content/uploads/sites/11/2019/10/Red-Bull-Racing-F1-driver-Max-Verstappen.jpg)
Christian Horner reveals the inner workings of Red Bull Racing F1 team
![Pivotal moments are driven by data”: Christian Horner on Red Bull](https://cdn.theathletic.com/cdn-cgi/image/width=1200,height=900,fit=cover/app/uploads/2023/05/12143428/23_F1UntoldStories_HannahSchmitz_3-2.jpg)
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![Pivotal moments are driven by data”: Christian Horner on Red Bull](https://www.ns-businesshub.com/wp-content/uploads/sites/11/2019/10/Red-Bull-Racing-team-principal-Christian-Horner.jpg)
Christian Horner reveals the inner workings of Red Bull Racing F1 team
![Pivotal moments are driven by data”: Christian Horner on Red Bull](https://i.ytimg.com/vi/E0VWeG0Q7Lw/hqdefault.jpg)
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![Pivotal moments are driven by data”: Christian Horner on Red Bull](https://www.racefans.net/wp-content/uploads/2019/11/Exclusive-interview.jpg)
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![Pivotal moments are driven by data”: Christian Horner on Red Bull](https://metro.co.uk/wp-content/uploads/2022/03/comp-1647019293.png?quality=90&strip=all&zoom=1&resize=480%2C270)
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